Sunday, July 5, 2015

Nine years writing PDI features and a new page

Introducing a new page where I get to document random stories and share a few ideas:

Also looking back after around nine years writing features for the Philippine Daily Inquirer:

Wednesday, January 8, 2014

Sample clips from the Philippine Daily Inquirer

Joy is regular contributor to the Philippine Daily Inquirer.  Follow some of her stories on the Global Pinoy and Business pages:

Monday, March 25, 2013

Philippine etiquette guide now an e-book

Originally published as a paperback, the "Etiquette Guide to the Philippines" is now available as an e-book.  Details about the Kindle Edition are on

Friday, May 13, 2011

Highly Recommended on Sunday Inquirer

Rich Life: Creating Meaningful Wealth by Joy Salcedo Posadas

Book review on Sunday Inquirer Magazine (Philippine Daily Inquirer):

Practical tips on how to handle money plus important insights on life and commerce from successful entrepreneurs, among them Josie Natori. This is an easy to read guide on understanding how changing economic and global trends, including the rise of online work systems, are transforming people’s perspectives on work.

Particularly useful to new graduates is the Q & A interview on money with MoneySense Editor-in-Chief Heinz Bulos, who reveals the most common mistakes Filipinos make about money, the spiritual dimension of building wealth, how to get rid of credit card debt, the right way to save, and so on. Highly recommended. PAC

Saturday, March 5, 2011

Promoting Filipino cuisine as a top brand

ANN/Philippine Daily Inquirer - Many foreigners get tongue-tied when asked to describe Filipino cuisine. There’s a hodgepodge of flavours that in the end translate to dishes without any real standards or possibly too much variety....

Monday, July 26, 2010

Margie Moran on Business Traveller Asia-Pacific

When she won the Miss Universe title at the age of 19, Margie Moran hardly suspected her future role with Habitat for Humanity would take her to the heart of the Mindanao conflict areas. She tells Ma Esther Salcedo-Posadas about her charity work, favourite places and memorable experiences...

Friday, December 25, 2009

Josie Natori on Business Traveller Asia - Pacific

The former investment banker-turned designer tells Ma. Esther Salcedo-Posadas that she remains Filipino at heart even though home is in New York:

Tuesday, July 14, 2009

Book review on Business Traveller Asia - Pacific

Business Traveller Asia-Pacific July/August 2009 issue (Joshua Tan):

"Understanding the culture, traditions and etiquette of a country can be difficult, and as much as we try, the danger of stepping over a cultural or social boundary is ever present. Etiquette Guide to the Philippines covers wide-ranging topics that make up over 32 chapters, including the Filipino language, the process of dating, courtship and engagement, how to bid farewell and the importance of saving face.

This book is a result of the authors' love for their country, which shows in the details the book goes into, albeit in a bite-sized 128-page package."

Friday, February 20, 2009

BusinessWorld Weekender Book Review

TRAVEL GUIDEBOOKS always include a small section on how tourists should conduct themselves when visiting another country. Aside from the usual warnings about being aware of your surroundings at all times and avoiding touchy topics when conversing with the locals, there is often very little to work on and prepare for.

Now, travelers and those who intend to do business in countries like the Philippines have the option of skimming through the slim but information-filled books on etiquette from Tuttle Publishing....

[continued on link]

Monday, February 16, 2009

Pinoy behavior 101

If you are visiting the Philippines for the first time, it’s alright to not understand any Tagalog. That’s because practically everyone understands English, whether you’re in Manila or on the beaches of Baler. So why would a book like the Etiquette Guide to the Philippines (Tuttle Publishing) even be necessary? This manual by Dennis Posadas and Joy Posadas provides insight into the Filipino psyche, apart from its list of rules and vocabulary. Helpful phrases include “bahala na,” an expression that means “Whatever fate brings!” and “beso-beso” from the Spanish word meaning kiss, used to refer to the social kiss on the cheek. As such, it makes a great gift for visitors to the country. Available at Fully Booked and National Bookstore.

What's on AIM Alumni Leadership Magazine

The Philippines is a melting pot of Asian, European and American influences. Meeting friends or doing business in the country need not be confusing for the first-time visitor. The new book, “Etiquette Guide to the Philippines” by Dennis and Joy Posadas explains Filipino etiquette and other cultural considerations.

A short language pronunciation guide is provided. Historical perspectives such as the origins of Filipino etiquette as well as an explanation about the socio-economic classes, Filipino family and role of religion are also given, among others. For example, you may wonder why some locals end up getting crucified during Lent. The book tries to explain the cultural nuances that lead to these practices.

Meeting friends and colleagues become easier with some tips about social attire, dining etiquette, and celebrations. You may be wondering why you are being introduced to some adults who have cute baby nicknames. Proper introductions are explained that include the use of titles and names, physical and public etiquette. You will also get practical advice on giving gifts, visiting homes, and exploring the countryside.

For visiting managers and businessmen, the concepts of praise, saving face, having patience and appreciation are also discussed in detail. Foreigners are provided ideas on how to handle local friendships or working relationships. There are also chapters about doing business in the country and handling money transactions. What to do when faced with a compromising situation such as a bribe? You will get some ideas from the book on how to manage tricky situations.

Many foreigners who visit the country end up marrying Filipinos. A few chapters have been dedicated to an understanding of dating, courtship, engagement and marriage practices that follow a tradition all its own.

You may end up visiting some of the historical Churches or attending a funeral. These topics are also covered including what to expect when saying goodbye and leaving the country. At the end of the book is a helpful vocabulary guide.

“Etiquette Guide to the Philippines” is easy to read and also a perfect corporate giveaway that helps introduce the country to the rest of the world. It aims to bridge understanding and foster appreciation for a culture that is truly unique, sometimes misunderstood, but nonetheless unsuspectingly beautiful.